Four pillars decide how AI tells your story.

Buyer asksHow long does onboarding take?
Answer on northway.io/pricing

Most teams are live in two weeks, with a named engineer from day one.

Answer block · 15 words · quoted by 3 engines
01

Content

Pages that answer the questions your buyers ask, written in your voice and kept fresh.

robots.txtnorthway.io
  • User-agent: GPTBotAllow: /
  • User-agent: ClaudeBotAllow: /
  • User-agent: PerplexityBotAllow: /
  • User-agent: Google-ExtendedAllow: /
✓llms.txt found✓FAQPage schema✓sitemap.xml · 48 URLs
02

Technical

A fast, secure site with the structure answer engines read: schema, llms.txt, sitemaps and open crawler access.

Northway
Review profile4.8 from 112 reviews
Industry roundupListed second
PodcastFounder interview
Trade pressOne mention
03

Authority

Proof that others trust you. Mentions, reviews, citations and a consistent story about who you are.

Visits from AI answersLast 30 days
chatgpt.com214
perplexity.ai96
gemini.google.com41
claude.ai28
✓Lead events tracked
04

Measurement

Knowing when AI sends you visitors, what it says about you, and how that shifts month to month.

From found to recommended.

Level 1

Found

AI knows your name, but only brings you up when someone asks for you directly.

1
Level 2

Understood

Your pages answer real buyer questions, so AI can describe what you do accurately.

2
Level 3

Structured

Schema, llms.txt and clean page structure make your site easy for machines to read.

3
Level 4

Cited

Answer engines quote you as a source when buyers ask about your category.

4
Level 5

Recommended

You're the answer. AI names you first when buyers ask who to work with.

5
Want AI recommending your brand?

A report you can act on today.

  1. 01Your AEO score out of 100, with a level for each pillar
  2. 02What AI answer engines say about your brand today, and whether it's accurate
  3. 03Whether GPTBot, ClaudeBot, PerplexityBot and Google's AI crawlers can reach your site
  4. 04Schema, llms.txt, sitemap and metadata checks
  5. 05Page speed and Core Web Vitals on mobile
  6. 06Your top five fixes, ranked by the impact they'll have
Get my free report
hydro
hydro.Your AEO report for northway.io is ready
Sample
Sample hydro AEO report for an example brand, showing a score of 50 out of 100, what AI says today, four pillar scores and ranked fixes

Sample report for an example brand. Yours arrives within the hour.

Questions about AEO, answered.

Got a question we haven't answered?
Contact Us

What is AEO?

Answer engine optimisation is how you make sure AI assistants like ChatGPT, Claude, Gemini and Perplexity understand your brand, describe it accurately and recommend it when buyers ask. It's the next step on from SEO.

How is AEO different from SEO?

SEO earns you a place on a results page. AEO earns you a place inside the answer itself. Both matter, and a site that's fast, well structured and useful to read does well at both.

How does the assessment work?

We crawl your homepage and key pages, check what AI crawlers can see, test your structure and speed, and ask the major answer engines about your brand. Then we score each pillar and write up the fixes that will move you furthest.

Is the assessment free?

Yes. Enter your business email and website and the full report arrives in your inbox within the hour.

Do I need a Webflow site?

No, the assessment works on any website. If you're on Webflow, that's where we build every day, so most fixes can go live quickly.

What happens after I get my report?

The report is yours to act on however you like. If you'd like hydro to make the changes for you, reply to the email or contact us and we'll walk you through it.

How do we get recommended by ChatGPT, Claude and Perplexity?

Answer the questions your buyers ask on your pages, in your voice. Give machines the structure they read: schema, an llms.txt file, a clean sitemap and open crawler access. Build proof elsewhere: reviews, mentions and a consistent story about who you are. Then measure what AI says about you and fix the gaps. The report scores you on all four.

What is llms.txt?

A plain text file at yoursite.com/llms.txt that tells AI assistants what your company is, what it offers and where to read more, in one place they can parse. It is one of the checks in the report, and one of the first fixes we ship.

Better business starts here

Ready to become the answer?

hydro takes your report and puts every fix live, from structured content to schema and speed, so AI recommends you with confidence.