Brand and website
Vitalij was launching a new fitness business.
He had the vision and the expertise, but needed a brand and website that could capture the energy of his approach and build a strong community around it.
The challenge was clear: create an identity and digital presence that felt bold, professional, and distinct from competitors in an already crowded space.
Our approach:
From the first call, we knew Unit was about more than just training. It was about belonging. About people coming together to push further.
We built a strong, striking identity that symbolises this idea of strength in numbers.
Humans are stronger when we’re part of a “Unit.”
On the website, we designed with simplicity and impact in mind:
- Clean user journeys that make it easy to navigate
- White space to let content breathe
- Visuals that stand out and reinforce their positioning
The end result is a brand and website that feels powerful, modern, and built to grow alongside the business.
The result:
Unit Health & Performance now has a complete brand system and digital presence that reflects its vision and values.
Here’s what Vitalij had to say:
“hydro have created all the branding and the website for my new fitness business. From start to finish they have been very detailed in their work and have always reflected on my needs, ideas as well as the comprehensive market and competitor research that they did. They were always very responsive and implemented any changes straight away based on my feedback. Everything from the initial designs and brand identity to final website version - hydro’s creativity, skills and knowledge are top level.”
I've done quite a few in my time and this has definitely been the easiest one so far and that is down to the team at hydro.
So then a couple weeks later the first draft came through and honestly I was blown away, I sent Marcus a voice note I think as soon as I saw it and was like this is amazing, this was far beyond anything that I could imagine a first draft to be.
The mark, colours and typeface behind the brand.
Priorities change, especially in fast-paced industries. For fixed projects, we’ll update the scope of work if anything new is needed. If you're on the subscription, we'll update your board in the hydro portal and continue delivering as usual.
100%. We’re used to working alongside internal teams and third-party partners to keep everyone aligned and the work moving. We plug into your team wherever needed: that’s how we work with clients like Nexl, Taurex and many others.
Hiring full-time takes time, budget and long-term commitment. With us, you get a team ready to start right away, with no hiring and no onboarding.
Working with multiple contractors usually means more calls, and more headaches. At hydro, you get one integrated team with a dedicated client success manager. We handle everything from strategy to execution, saving you time and keeping the project on track.
Depends on what you need. The Unlimited Plan gives you 1-2 designers, a motion designer, a Webflow developer and a client success manager. One-off projects are staffed to the scope.
Both. The Unlimited Plan is a monthly subscription for ongoing design and Webflow work, $4,999 a month, month to month. A brand or website can also run as a one-off project, quoted separately and paid over three milestones: 50% deposit, 25% on sign-off, 25% before go-live.
Definitely. Whether it’s a new brand, a Webflow site or a full UX/UI revamp, we’ve delivered it all, quickly. You can pick what you need, when you need it. We'll bring it to life with ease.
Just an accepted quote, signed T&Cs, and a first payment. That’s it. We get you onboarded fast so we can get to work the same day.
We work through our portal and Slack, giving you quick updates and tight feedback loops. No long meetings. Just consistent progress. We can also plug into the apps and workflows you already run, so nothing changes for your team.
Yes, any time. Pause before your next billing date and you won't be billed while it's paused. To cancel, email us and it ends when the month you've paid for runs out.
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